![]() Students compete against others in their course in an online multiplayer environment.They will make all the key functional decisions involved in procuring new Sales - through the selection of an Advertising Agency based on their specific media and communication goals, as well as the retention of existing Sales - through Customer Relationship Management (CRM), Warranties and After Sales Support, while keeping to a fixed Advertising Budget.Each decision period, students will undertake Market Research and analyse Market Data to formulate their own Advertising and Promotion Campaign within a competitive environment, just like Advertising Executives in the real world. ![]() Students run the advertising campaign for the Digital Camera division of a large Consumer Electronics Corporation. ![]() The AdSim Advertising simulation is specifically designed for Advertising courses. Your students will join the hundreds of thousands around the World that have thoroughly enjoyed our Business Simulations and continue to inform us it's the highlight of their qualification. Music2go is being successfully used in Marketing Courses throughout the World to introduce the key concepts of business and marketing. "I really learned a lot and it was a great experience." Setting up your marketing simulation is easy, just email us your class list and we will take care of the rest! We also offer world class support for Instructors and Students, with 24/7 support via email and phone. As an Instructor you will also have access to our Online Administrator enabling you to monitor the simulation in as much or as little detail as you wish. Music2go comes complete with full documentation (Instructors and Players Manuals), online resources (presentations, assignments and quizzes), and in-game help files to assist students. "I learn best through interaction, actually running our own company and marketing strategy meant I'll remember this forever." They will initially be responsible for a single product but as the simulation progresses they will have the opportunity to be involved in Product Development to release new products into the emerging markets. Students will be introduced to the 4 P's of Marketing covering the concepts of Product, Price, Promotion, and Place (Distribution). "The Music2go simulation got me involved and motivated for my company to succeed."
0 Comments
Leave a Reply. |